How much is too much?

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Now that that is out of the way: how many times can you rehash the same game? OK, I know...you can rehash Guitar Hero and Mario to death and people will still by the new ones. But come on, FPS WWI, WWII and modern war games, in my opinion, have reached the saturation point. Take the latest Battlefield: Bad Company 2....the first mission in the single player talks about an OP that supposedly took place during WWII, lasted 20 minutes the all records of it was destroyed. Now I am not saying this didn't/couldn't happen, we all know the government always has secret ops we never know about.
Now Activision, about 4 years too late IMO, want to develop a business unit devoted to the military FPS. And to start it off with a bang they have announce another COD game for 2010 and yet another one for 2011.
Activision's announcement of a business unit devoted to the military first-person shooter suggests the publisher's desire to extend the franchise's reach as a video game brand name, industry experts say.
Read this article: Analysis: The future of 'Call of Duty' - Game Hunters: In search of video games and interactive awesomeness - USATODAY.com
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